Why Product Marketing Isn’t Just Marketing Products

Welcome to Episode 1 of Product: Knowledge is an introduction to Product Marketing, which is much more than regular marketing, but for products. Graphos specializes in Product Marketing — which takes businesses from product development and market research through to consumer engagement and growth. Host Bryn Griffiths talks with Laurier Mandin, CEO and Principal of Graphos, and Andreas Schwabe, Graphos’ director of Media Services to talk about what the new podcast series will cover. Get in on the ground floor of Product Marketing with Product: Knowledge.