10 Devastating Mistakes Nearly All Physical Product Founders Make
(and How to Avoid Them)
Avoid the mistakes that sink most tangible product launches.
Learn from decades of real-world product launches — what nearly all founders do wrong, and how to get it right the first time.
Instant download. No spam.
Smart, practical insights, with clear actions.
Who this is for:
If you’re building a physical or hardware product — not an app or service — this guide is for you.
You’ll discover how successful founders test demand, price effectively, and avoid the pitfalls that make success much harder, if not completely unattainable.
About the author:
Created by Graphos Product, the go-to-market partner behind some of North America’s most innovative product launches — from B2B hardware to performance gear and consumer goods.
What’s Inside the Guide
A proven, concise breakdown of the 10 devastating mistakes nearly all founders make, including:
Betting on “minimum viable” instead of minimum wow
Mispricing your product before it ever hits the shelf
Overestimating demand from early hype
Chasing conversions instead of creating customers
Neglecting the buyer story that turns interest into Need
Plus: a simple framework to evaluate your own launch readiness before spending another dollar.
Get your free copy now — and launch smarter
You’ll receive the PDF by email right away.
No jargon, no filler — just hard-won lessons that will save you money, stress, and months of frustration.
We respect your inbox. You’ll only receive valuable insights and product-launch resources.